Thanks to my job in Juta, in 2016 I was given the opportunity to move to Chile with the aim of expanding the export of our nets for round balers and twine to the markets of Latin America.
Chile is a beautiful country with approx. 18 million inhabitants. In the north there are vast deserts at an altitude of about 6,000 meters. To the south is a landscape of eternal ice at stone's throw from Antarctica. From the east, the country is bordered by the Andes mountain range, which form a natural border with neighboring Argentina. From the west Chile is bounded by the shores of the Pacific Ocean. Inland, nature is really diverse and there is perhaps everything you can imagine from deserts, forests, wild prairies to volcanoes and glaciers. Of course, there is fertile agricultural land intended for growing avocados, cherries, vines, potatoes, grain and other crops. Cattle breeding for the meat and dairy industries also finds a strong place in the agricultural sector. The population of cattle raised in Chile is around 3 million.
In recent years, Chile has placed great emphasis on the environment.
We are not indifferent to the environment in Juta either. That is why we have previously started the development of new lightweight types of nets with increased strength. The request from Chile was clear. Deliver lighter mesh with better strength and higher performance.
We started to work and completed the task. This year we have repeatedly increased the sales of our net wrap in Chile. At the same time, 5.4 tons less plastic was processed, transported, used (spring begins in Chile) and subsequently recycled. I am convinced that we have started the journey in the right direction.
Thanks to the constant development of our products, investments in technologies, production facilities and human resources in Juta, we keep up with global competition. And who knows, perhaps through the aforementioned attributes combined with the decency, diligence and hard work of our employees, we are just a step away from setting not only the direction, but even the pace. It's up to us, all of us.
Author: Miroslav Kube
